IT consulting includes a vast array of our experts that work within many different areas, all of which may help your business better leverage their IT infrastructure. Typically, IT consultants are split into two groups: Upgrading/Change: More focused with IT change management, and work with changing the IT systems of your business for the sake of bettering your capacities. This includes upgrading to cloud systems, migrating data, replacing legacy systems, bringing in advantaged technological systems like Blockchain technology or Big Data analytics engines, and more. Non-upgrading/Maintenance: Broadly speaking, this is not associated with changing the IT infrastructure of the business per se, but usually hired to optimize existing systems in some way. This includes software engineers brought in to do a specific type of coding project, security testers meant to ensure that a company’s systems cannot be hacked, technicians hired to carry out a tricky or complex fix on IT components, or strategically designing a blueprint for a robust company mobile app.
One of the most critical forms of consulting is strategy consulting, where we as consultants act as an advisor to your company in the sense of helping your organization to create and follow a long-term blueprint or strategic plan. Such a plan helps to establish the direction that the company will take in the long-term, along with creating a map that defines the direction that the company will take in the short-term in order to fulfill all long-term goals. This includes working with financial advisors to ensure that projects are financially manageable and profitable, and that all plans can feasibly be reached with the current resources and financial assets. As your strategy consultants we often work with a variety of C-suite executives, including the CEO, CFO, COO, and CIO, to ensure that all long-term goals, financial goals, operational projects, and IT infrastructure components align with the business vision. Overall, we work to not only establish the long-term company vision/goals, but also work to assist your company with ensuring that such goals are attainable, profitable, and competitive within the market.
Management consulting includes a robust set of practices whose purpose is to optimize how senior personnel manage teams, projects, and departments on a day-to-day basis. This is a very important subset of consultancy work as it deals with how your company runs from the top-down. Our management consultants are former senior executives with years of management experience, and often work with internal business strategists to help set up a comprehensive blueprint that defines long-term management goals. Additionally, our management consultants often use robust management consulting frameworks and case studies to help managers be more aware of industry best-practices and the most effective management methodologies. Management consultancy frameworks are often used to assess several factors that can influence how management directs the company, including benchmark comparisons with competition, market entry feasibility, optimizing game organizational structures, IT component ROI, personnel team restructuring, asset management, and opportunity costs, among other factors. The end-goal of management consultancy is to optimize the management methodologies in use so that your business operates in a better and more efficient manner.
Sales consultants are important external elements that can help your business optimize your company’s internal sales pipelines, and can also present to a company novel ways for optimizing the entire sales/marketing system that your company utilizes to convert more leads into customers. While working with the Chief Sales/Marketing Officer and strategic business analysts, we can offer a unique outside view on implementing sales funnel charts, increasing conversion rates, lowering churn rates, increasing customer loyalty, lowering customer acquisition costs (CAC), and how each can be achieved with minimal overhead. We can also operate as more in-depth experts on specific issues, such as offering insights on how a company merge can increase sales, or helping an enterprise to forecast sales when moving into a new region or market.
Like sales consultants, marketing consultants are effective thought-leaders and experts who can help a business radically revolutionize their marketing pipeline and systems, including: Implementing a strategic marketing plan for long-term goals (aligned to sales forecasts). Creating a Content marketing plan, and helping to implement it. Helping to create plans for decreasing churn rates and increasing conversion rates, which often includes designing a system for increasing qualified leads and reducing the number of unqualified leads. Aligning all marketing goals with a robust marketing funnel scheme that is linked to every phase of the marketing plan. Creating and implementing an Inbound Marketing Scheme. Senior marketing experts (like US!) – who are often marketing consultants – can help a company discover novel opportunities for more advantageous marketing processes, such as identifying a new demographic to be marketed to, or creating a buyer persona plan associated with marketing regions.
The Brand of a company represents the public-face and overall representation of the enterprise, and includes everything from its Public-Relations (PR) department, to the design, logo, and visual imagery of the company. Essentially, the brand of the business is every symbolic representation of the company. Optimizing the brand of a company is just as important as optimizing marketing and sales processes and workflows. We can help a business discover new ways for presenting the company’s assets to the public in the most appealing and advantageous manner possible. This can include designing different logos and visual set pieces, and can include utilizing specific PR best-practices to ensure that the public view of the company is at its best. Also, YES, it encompasses social media.
Business Consulting is often confused with other forms of consulting, such as strategic consulting or management consulting. Business consulting is a form of corporate consulting where our specialist (one with many years of business experience) assists with optimizing internal workflow and the internal inner workings of the business as a whole, including: Hierarchy: The manner in which a business operates includes the management & executive hierarchy. Optimizing and tweaking the business hierarchy can help to effectively streamline how teams work, which can positively alter how the business operates. Structure: The business structure of an enterprise can be optimized so that every department is working at full capacity. Our business consultant may use industry data, statistics, and experience to suggest the best structure for a business to adopt. Organization: Like the business structure, our business consultant may help your enterprise optimize its organization, which includes both macro-level organizational factors (e.g. the C-suite executive/management structure and standard duties) and micro-level organizational factors (e.g. how different teams within specific departments are organized, and how teams carry out workflows within the business ecosystem) Teams: Our business consultant may suggest that more teams within a department be created, or that some teams be dismantled. Their job might include assisting with altering how teams operate within your business for further efficiency. Workflows/Operations: Our business consultant often acts in an overlapping manner when compared with an operations consultant and/or a business analyst. We help your enterprise with streamlining operations, workflows, projects, and other business tasks whose optimization can increase the bottom line of a business. Business environment: We help your business to draft a code of ethics, or may help an enterprise deal with intra- or inter-departmental issues associated with the workplace environment. And much more…